O Impacto da Capacidade de Inovação no Desempenho da Inovação de Produto em PMES do Setor Industrial

Nilvane Boehm Manthey; Miguel Angel Verdinelli; Carlos Ricardo Rossetto; Carlos Eduardo Carvalho

doi:10.14211/regepe.v6i2.441

Authors

Nilvane Boehm Manthey Universidade do Estado de Santa Catarina - UDESC
Miguel Angel Verdinelli UNIVALI - Universidade do Vale do Itajaí
Carlos Ricardo Rossetto UNIVALI - Universidade do Vale do Itajaí
Carlos Eduardo Carvalho Unc - Universidade do Contestado

DOI:

https://doi.org/10.14211/regepe.v6i2.441

Keywords:

Innovation Capacity, Performance of Product Innovation, Small and Medium Enterprises.

Abstract

The objective of this study is to analyze the relationship between innovation capacity and product innovation performance of SME in the industrial sector of Santa Catarina. As for the methodology, the research is characterized as descriptive-explanatory, and as far as the means of investigation is a field research. The procedures used was a quantitative data collection through the application of a cross-sectional sample survey. The descriptive statistical analysis was developed initially, proceeding from multivariate statistical analyzes (modeling of structural equations) using the model of Partial Least Squares (PLS-PM). Hypothesis testing reveals that the ability to innovate and relevant to process innovation has a positive effect on the performance of product innovation. The results of the research corroborate with the literature on innovation capacity, which points to process innovation as relevant to innovation capacity.

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Author Biographies

Nilvane Boehm Manthey, Universidade do Estado de Santa Catarina - UDESC

Doutoranda em Administração pela Universidade do Estado de Santa Catarina - UDESC, Santa Catarina. Bolsista PROPMOR UDESC.

Miguel Angel Verdinelli, UNIVALI - Universidade do Vale do Itajaí

Doutor em Oceanografia pela Universidade de São Paulo - USP, São Paulo. Professor do Programa de Pós Graduação em Administração da Universidade do Vale do Itajaí - Univali, Santa Catarina.

Carlos Ricardo Rossetto, UNIVALI - Universidade do Vale do Itajaí

Doutor em Engenharia da Produção pela Universidade Federal de Santa Catarina - UFSC, Santa Catarina. Professor do Programa de Pós Graduação em Administração da Universidade do Vale do Itajaí - Univali, Santa Catarina.

Carlos Eduardo Carvalho, Unc - Universidade do Contestado

Doutor em Administração pela Universidade do Vale do Itajaí - UNIVALI, Santa Catarina. Professor Programa de Pós Graduação em Administração da Uiversidade do Contestado - Un, Santa Catarina.

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